Since our website was redesigned back in late 2013 we have made fine adjustments to meet current trends and improve the visitor experience. However the changes we have made most recently have been the biggest across the site since the launch.
We have changed the body font to Roboto. A neo-grotesque sans-serif typeface created by Google for screen and mobile devices. We also changed the headings to Oswald, a open source typeface designed by Vernon Adams.
We have replaced some of the photos with fresher more relevant images and removed others altogether. We also tidied up some of the navigation symbols, removing some that were seen as unnecessary and leaving less clutter on the screen. Finally we changed of colours to rollover and slide text backgrounds.
We regularly carry out maintenance updates to our own and customers WordPress sites and test for any dead links…. as with any business tool, your website content is what matters. Out of date information, typos, dead links and news streams where the most recent post was way in the past…. all symptoms of an unloved site which commonly leaves visitors frustrated and unlikely to return!