Here’s our final vehicle application for the Higgins new brand identity applied as vinyl wrap to the Scania G-Series tractor unit. Our design took the ‘G’ character in multiple layers to create the flowing background pattern and colour. The grille was left white with graduation of the purple shade to soften the front and draw attention to the Scania name badge. The Higgins brand and contact details on the side doors is at the optimum height for viewing from car, cycle and by foot. The ‘Scania Red’ wheel arches and lower body panels was specified to contrast with the purple.