Websites, SEO and marketing
Design and development.
The success of any website comprises key elements; design and structure, features, functionality, link network, SEO and page content. In our experience, WordPress is the most versatile platform with powerful tools and the freedom to build anything you need, whatever size an organisation.
Visitors now expect mobile-friendly when browsing. According to 2018 stats, 63% of visits to retail websites were from mobile devices with nearly 50% of people not revisiting a site that wasn’t mobile-friendly. All our client websites are responsive and work seamlessly across the most used browsers on any smartphone and tablet. Responsive design provides the best user experience, helps retain visitors and attracts referrals.
Customers prefer secure websites. Having a website address that starts with https instils trust and credibility for visitors and improves Google ranking – Browsers will highlight websites without encryption as ‘Not Secure’; therefore we recommend all websites have an SSL certificate to keep you and your visitors’ data safe and secure.
When it comes to eCommerce our team have the experience to develop fully integrated online stores using the excellent WooCommerce platform. From startup to high volume transaction business, eCommerce increases sales.
Support and Maintenance
From domain name registration to the best hosting package for the requirements of the theme and your needs, we can support you. And once your site goes live, we offer a routine maintenance service to ensure the site remains up-to-date, secure and stable by checking in every eight weeks or so and carry out any updates to the platform, theme and plugins. For anyone looking to add or edit blog or page content in future, we can offer one-to-one tuition with WordPress.
SEO, Content Marketing and Social Media.
Search engines are smart and becoming smarter. Google dominates search and now use the context surrounding a term to understand what it means. Its mindset is low-quality pages with thin content is dead weight and will not be indexed. These drag down a website instead of driving traffic. Crucially, any content is to be trusted, original and value-packed so that Google perceives your pages to be high-quality.
Our team produce high-quality readable content that is structured and findable so your pages best relate to a visitors search intent. We read all copy you provide us and offer to edit or rewrite where needed.
Visual search has become increasingly important. Images and video make content more appealing and understood, entice people to click through and can contribute to your sites SEO. We ensure any images you use are worthy with the subject matter, composition and post-editing all to best effect. We’re able to take photographs, video and drone footage for you where they are not suitable for use or do not exist.
Social media platforms and news articles are powerful tools of communication when used effectively. Creating, monitoring, listening and responding to your campaign and audience is what our teams do best. We generate convincing content across blogs, LinkedIn, Facebook, Twitter, Instagram and Snapchat.